BERO Padel Classic '26

Client: BERO
Date: 20 April 2026
Location: Los Angeles, CA
Services Provided: Venue Sourcing/ Management
Creative Strategy
Creative Development
Activation Design
Talent/Vendor Management
Full-Service Event Production
Project Management
Content Capture
Photography: Courtesy of BERO

The Approach

BERO partnered with WONU to execute a high-impact, one-day experience for the brand’s annual Padel Classic, designed to drive visibility across brand, partner, and press channels. The event aimed to strengthen relationships with key cultural connectors and reinforce the brand’s connection to sport, lifestyle, and community reflective of both the brand’s values and founder’s passions.

The Ask

WONU led the 2026 BERO Padel Classic end-to-end, from initial creative concept through final strike. WONU translated the brand’s vision into a fully-realized experience, across spatial design, on-site branding, partner integration, vendor management, and onsite production as one execution.

Every element of the BERO Padel Classic was designed to feel intentional and elevated. From the moment guests arrived to the final point of the day, each touchpoint was built to deliver both brand presence and premium hospitality.